As content creators, aggregators and distributors continue to finagle their respective paths around the constantly changing ...

Sony Electronics ran its first in-game ad campaign earlier this year to promote its INZONE line of noise-canceling earbuds ...

Vortex Gaming announced on the 13th that it has established a partnership with FreakOut Korea, the Korean branch of the ...

Netflix advertising president Amy Reinhard says the streaming giant now reaches 70 million subscribers across its ad tiers globally ...

However, the ad tech landscape is highly competitive and ... company to drive growth and reinforce its market leadership in game development tools. Early adoption metrics are promising, with ...

With its stock having quadrupled this year, AppLovin has outperformed all other U.S. tech companies valued at $5 billion or more.