In the cutthroat world of retail, one curved line has changed everything. Amazon's logo, now as ubiquitous as the cardboard boxes piling up on doorsteps worldwide, tells a story of ambition ...

One such brand is Amazon, whose deceptively straightforward emblem is known everywhere. LOGO.com's president, Richard Lau, a guru in logo creation and marketing strategies, explained: "Businesses ...

Amazon is no different, with its seemingly simple logo instantly recognisable. Richard Lau, president of LOGO.com, an industry leader in logo design and marketing strategy, said: “Businesses ...

The offending logo (left) and the revised version (right" Amazon has quickly changed its main shopping-app logo, after commentators said the recent redesign made it look like Adolf Hitler.

A quiet change to Amazon's beloved smartphone shopping app has confused consumers. The well known cardboard colored box logo with a black arrow has seen a subtle change in the latest update for ...

One such brand is Amazon, whose deceptively straightforward emblem is known everywhere. LOGO.com's president, Richard Lau, a guru in logo creation and marketing strategies, explained: "Businesses ...