However, customer value is equally important as a metric for your marketing and sales campaigns. Working out CLV can show you which demographic of customers is likely to contribute the most value to ...
Growing revenue by driving up customer lifetime value can also be viewed as the easiest way to do it. Though customer marketing is complex, technology is making it incredibly more manageable and ...
A New Platform Converts Customer Feedback into a Competitive Marketing Edge While companies pour resources into creating ...
Learn why brand value matters, how it impacts trust, loyalty, and growth, and tips to build and sustain brand success.
As digital touchpoints increase and businesses race to meet rising consumer expectations, integrating AI into your marketing ...
What do America’s longest running companies all have in common? They focus on the big picture: customer lifetime value. To ensure your business endures, you must also focus on customer lifetime ...
Loyalty programs can be powerful drivers of revenue and better customer relationships, but only if the C-suite understands ...
TeleVox, the industry-leading provider of omnichannel patient relationship management platforms, has been awarded this year’s ...
As a leader of an innovative health tech company, you might often juggle many priorities. For example, product development, funding, sales, customer success, and business strategy. Amid these ...