No matter what the avenue, retargeting your campaigns can serve as a complementary strategy that creates more influential ...

As brands increasingly experiment with generative AI, are models at risk of being replaced by digital counterparts? Fashion ...

By using automated content recognition, Beatgrid can measure cross-platfrom ad exposure by individual as well as the ...

Pavers, one of the UK’s leading shoe brands, has unveiled its new campaign Feel Great Footwear with new brand identity and ...

The sisters have mended fences since Kim “copied” Kourtney’s 2022 wedding to Travis Barker, which was hosted by the Italian fashion brand.

Sitting down with The Drum after debuting the retailer’s latest Christmas campaign, Anna Braithwaite, marketing boss for home ...

In an exclusive interview with WWD, Burberry CEO Joshua Schulman said he's looking at Burberry holistically, filling the shop ...

The singer shows off some of the collection's hottest products in the somewhat revealing campaign shot by Talia Chetrit.

Gritzo, a children’s brand under ... the company, the campaign challenges the conventional one-size-fits-all approach to ...

Buttafly believes successful brand segmentation is crucial for any multi-brand retailer. “You have to offer a little bit of ...

Insights The companies on this list wish they never launched these slogans. Some of these brands are known for their risque ...

Fashion mogul Kim Kardashian recently unveiled her SKIMS collaboration with Dolce & Gabbana, which is set to debut on Nov. 19. However, the ...