Hasselblad adds a new ultra-wide zoom to its lineup of lenses for the X-system medium format cameras. The new XCD 20-35mm F/3.2-4.5 E is the brand’s first ultra-wide zoom and only the second zoom ...

Hasselblad has announced the 'Earth Explorer' limited edition X2D kit, which it says is 'designed for photographers who ...

At IBC 2024 in Amsterdam, Blazar Lens unveiled what they are heralding as the world’s first autofocus anamorphic lenses. The ...

Adventure photographers! Check out Hasselblad's new adventure camera kit –and which is EXTREMELY limited edition ...