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Leicester-based kidswear and streetwear brand Hype has been sold to Apparel Brand for an undisclosed sum. The deal comes 18 months after Hype was rescued out of administration, saving 82 jobs.

Leicester kidswear brand Hype has been sold to Apparel Brands. The deal comes 18 months after Hype was sold out of administration, saving 82 jobs. By leveraging Hype’s established popularity ...

Kidswear brand Miniklub has announced Shahid Kapoor and Mira Kapoor as its first-ever brand ambassadors. The brand is set to launch its latest campaign, “Dads Will Be Dudes,” in November 2024 ...

Hype, a Leicester-based kidswear brand, has been acquired by Apparel Brands for an undisclosed amount. Hype’s acquisition follows its previous financial rescue, which preserved 82 jobs.

Fashion distribution company Apparel Brands has announced the acquisition of a 60 percent stake in kidswear label Hype, with the option to purchase the remaining 40 percent from the current owner, ...

This is exchange4media’s fifth annual initiative to celebrate the remarkable contributions of brands and their corp comm teams in PR & Corp Comm over the years. This list has become a benchmark ...

The researchers then created a list of 118 store-brand products and compared their prices across Aldi, Costco, Kroger, Target, and Walmart. After analyzing the list, the researchers produced a ...

Everyone wants good looking, healthy skin, right? Of course we do. But trying to achieve it can feel daunting when there’s a ...

Like we said, Kith often features lines outside its storefronts, amassing crowds that come for the choicest collabs between the retailer and a wide range of names and companies, from artists and ...