A 'magical' new crossover unites the various Sanrio mascot characters with the magical girls of the PreCure anime with a slew ...

Miffy, one of the world's most beloved character mascots, hops into a new tech collection by retro product design and ...

Campaign dissects the secret sauce to Hello Kitty’s iconic global domination, its grasp of the timeless kawaii concept, and ...

Today, Fender has announced a collaboration with Sanrio, the global lifestyle brand and home to pop icon Hello Kitty, to ...

So when I spied Sanrio's favorite child dipping a claw into the Pepperidge Farm family, I eagerly trotted over to Target to ...

Zoff has revealed all the glasses and accessories in the upcoming Sanrio collection inspired by Cinnamoroll, Kuromi, and My ...

Hello Kitty turned 50 on Friday. Befitting a pop icon at midlife, the bubble-headed, bow-wearing character’s fictional ...

The beloved character Hello Kitty turned 50 last Friday. She’s grown from a Japanese character to a global icon. Retired University of Hawaiʻi anthropology professor Christine Yano reflects on the ...

Bay Area Hello Kitty fans have a reason to celebrate. The Japanese company Sanrio that created Hello Kitty has announced a ...

Zoff announced the release of a new Sanrio collection of glasses inspired by Cinnamoroll, My Melody, and Kuromi.