Would you like to know which Sanrio character matches your zodiac sign? We asked that question to an astrology GPT ...

Sanrio has released a new collection titled Western Rodeo, featuring mascots dressed up like cowboys. This is an online exclusive line.

A wide range of products sport familiar characters and themes ranging from Harry Potter and Peanuts to Strawberry Shortcake ...

Apparel and snowboarding goods store 686 has released a new themed tech and clothing range just for the occasion, featuring the kawaii kitten alongside two other Sanrio mascot characters. 686 has now ...

The Hello Kitty Café Truck will visit Carlsbad on November 16, offering exclusive merchandise and sweet treats.

Build-A-Bear Workshop’s IP partnerships have always been one of its biggest differentiators, but now the retailer is bringing ...

A 'magical' new crossover unites the various Sanrio mascot characters with the magical girls of the PreCure anime with a slew ...

Fender and Sanrio – have joined forces to unveil a new limited-edition collection of Fender items, celebrating the 50th ...

Spectrum Designs, a Port Washington-based nonprofit and apparel maker, has landed a deal with T.J. Maxx to sell a limited ...

CARLSBAD, Calif. — Hello Kitty fans, mark your calendars! The iconic pink Hello Kitty Café Truck is making its way to ...