Apparel and snowboarding goods store 686 has released a new themed tech and clothing range just for the occasion, featuring the kawaii kitten alongside two other Sanrio mascot characters. 686 has now ...

A 'magical' new crossover unites the various Sanrio mascot characters with the magical girls of the PreCure anime with a slew ...

The Hello Kitty Café Truck will visit Carlsbad on November 16, offering exclusive merchandise and sweet treats.

A wide range of products sport familiar characters and themes ranging from Harry Potter and Peanuts to Strawberry Shortcake ...

Campaign dissects the secret sauce to Hello Kitty’s iconic global domination, its grasp of the timeless kawaii concept, and ...

Today, Fender has announced a collaboration with Sanrio, the global lifestyle brand and home to pop icon Hello Kitty, to ...

her sustained presence in the public eye helps the entire Sanrio family stay afloat. Now in the year of Hello Kitty's big 5-0 ...

Spectrum Designs, a Port Washington-based nonprofit and apparel maker, has landed a deal with T.J. Maxx to sell a limited ...

Build-A-Bear Workshop’s IP partnerships have always been one of its biggest differentiators, but now the retailer is bringing ...

Sanrio has released a new collection titled Western Rodeo, featuring mascots dressed up like cowboys. This is an online exclusive line.